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Cross-Cultural Management: A Transactional Approach

Taran Patel




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 | #4038670 in eBooks |  2013-12-17 |  2013-12-17 | File type: PDF

|| ||This textbook provides an excellent and timely contribution to the field of cross-cultural management. It skilfully exposes the limitations of conventional cultural frameworks, which have dominated much contemporary thinking about international busine

The internationalization of business via the process of globalization has brought issues of culture to the forefront of management thinking. Although culture is by no means a new area of study in business schools, it remains frustratingly elusive and misunderstood.


This textbook gives business students - or future managers - an understanding of the multitude of frameworks available to them to make sense of the cultural contexts they will encounter in ...

You can specify the type of files you want, for your gadget.Cross-Cultural Management: A Transactional Approach   |  Taran Patel. A good, fresh read, highly recommended.

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