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Emerging Multinationals in Emerging Markets

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 | #2149810 in eBooks |  2009-04-16 |  2009-04-16 | File type: PDF

|| |"This book is an important and extremely welcome addition to the literature on EM MNEs [emerging market multinational enterprises]...What I particularly liked about the book is that it is both theory- and practice-driven, documenting both convergent (similarit

Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group o...

You easily download any file type for your device.Emerging Multinationals in Emerging Markets   |  From Cambridge University Press. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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