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| #679802 in eBooks | 2016-09-16 | 2016-09-16 | File type: PDF||0 of 0 people found the following review helpful.| A thought-provoking new model for pricing|By Anne Janzer|In Fairpay, Reisman advocates a unique pricing model that determines price based on the customer experience as well as ongoing negotiation. If companies truly adopted this pricing model, everyone would benefit: customers would pay based on the value that they experiences, and businesses would be truly incentivized to nurt||Anyone responsible for monetizing digital content in consumer markets should understand this radically new perspective on pricing and how to maximize customer lifetime value. FairPay provides strategies and operational methods for creating better relationships
Businesses recognize the need to become more customer focused, but struggle to see how. At the same time, our logic and business models for selling digital content and services are broken. Digital relationships enable services at low cost, but we still focus on discrete transactions at prices that consumers see as exploitive. This book explains how a revolutionary approach to pricing can solve these problems. It proposes a new architecture for cooperative service relat...
You easily download any file type for your device.FairPay: Adaptively Win–Win Customer Relationships | Richard Reisman. Which are the reasons I like to read books. Great story by a great author.
