[PDF.72dj] Internal Relationship Management: Linking Human Resources to Marketing Performance (Journal of Relationship Marketing)

Internal Relationship Management: Linking Human Resources to Marketing Performance (Journal of Relationship Marketing)

[PDF.zf82] Internal Relationship Management: Linking Human Resources to Marketing Performance (Journal of Relationship Marketing)

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 | #4006769 in eBooks |  2012-12-06 |  2012-12-06 | File type: PDF

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|| |"FINALLY, there is a scholarly book on internal employee relationship management." -- Jagdish N. Sheth, PhD, Charles H. Kellstadt Professor of Marketing, Emory University

"Will further efforts to market more effectively to employees so that t

Use these techniques to improve staff performance!

Internal Relationship Management: Linking Human Resources to Marketing Performance shows how businesses can develop and maintain positive interactions between managers and employees. This book provides cutting-edge research on the management of internal customers (i.e., employees) that offers practical suggestions to improve internal service, employee performance, and—ultimately—external marketing performa...

You can specify the type of files you want, for your device.Internal Relationship Management: Linking Human Resources to Marketing Performance (Journal of Relationship Marketing)   |  Michael D Hartline, David Bejou. A good, fresh read, highly recommended.

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