[PDF.42yy] International Business and National War Interests: Unilever between Reich and empire, 1939-45 (Routledge International Studies in Business History)
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International Business and National War Interests: Unilever between Reich and empire, 1939-45 (Routledge International Studies in Business History)
[PDF.mh92] International Business and National War Interests: Unilever between Reich and empire, 1939-45 (Routledge International Studies in Business History)
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| 2008-06-11 | 2008-06-11 | File type: PDF||About the Author||Ben Wubs is a Researcher at the Erasmus University and Utrecht University engaged in various projects related to Dutch multinationals, the Dutch business system, and the German hinterland.
This book deals with the activities of the Anglo-Dutch multinational during the war. Given the various threats faced by Unilever during the Nazi period, Ben Wubs argues that it was not self evident that the company would survive the war. Based on research into company sources which were hitherto unavailable, he shows the effect of the war on Unilever as well as the changing conditions in the European food, oil and fats and soap industries.
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