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Multinationals in China: Business Strategy, Technology and Economic Development

S. Zhang, R. Pearce




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 | #4456014 in eBooks |  2011-12-02 |  2011-12-02 | File type: PDF

||About the Author|ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNE

Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.



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