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Tourism Management, Marketing, and Development: Performance, Strategies, and Sustainability

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 |  2016-04-29 |  2016-04-29 | File type: PDF

||From the Back Cover|Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destination

Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cannot survive the escalating international competition without good managerial practices, has provided significant momentum for the development of the disciplinary field of touri...

You easily download any file type for your device.Tourism Management, Marketing, and Development: Performance, Strategies, and Sustainability   |  From Palgrave Macmillan. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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