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Working for McDonald's in Europe: The Unequal Struggle (Routledge Studies in Employment Relations)

Tony Royle




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 | #3979949 in eBooks |  2004-08-02 |  2004-08-02 | File type: PDF

|| |"Royle presents a large body of often striking data garnered from official statistics, participant observation, and extensive interviews with corporate executives, restaurant managers, union officials, and workers, and does so with clarity and a good eye for t

The McDonald's Corporation is not only the largest system-wide sales service in the world, it is a phenomenon in its own right, and is now recognized as the most famous brand in the world. By providing a detailed analysis of the extent to which the McDonald's Corporation adapts or imposes its labour relations policies in Europe, this volume represents a real life case study revealing the interaction between a global multi-national enterprise and the regulatory systems...

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