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Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business

Robert W. Bly




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 | #512347 in eBooks |  2007-01-14 |  2007-01-14 | File type: PDF

||6 of 6 people found the following review helpful.| "Cherish those who seek the truth but beware of those who find it." (Voltaire)|By Robert Morris|Those who are about to read this book need to keep in mind that in it, Robert Bly shares his thoughts about what blogs cannot do (nor be expected to do) as well as what they can do. Over the years, he has earned and deserves his reputation as a master of reasoning, reading, and writ|About the Author|Robert W. Bly has more than twenty-five years experience as a copywriter specializing in direct marketing. His clients include IBM, Lucent Technologies, Nortel Networks, and Sony. He has won numerous marketing awards and is the

Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application.

This book cuts through the hype surrounding blogging, enabling you to get a true and accurate pict...

You easily download any file type for your gadget.Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business   |  Robert W. Bly. I was recommended this book by a dear friend of mine.

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