Candy-coated Marketing
[PDF.tu00] Candy-coated Marketing
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| #2611250 in eBooks | 2012-09-21 | 2012-09-21 | File type: PDF
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This eBook is the embodiment of a conviction that:
•Ethical marketing is good for business;
•Just as marketing for a social goal need not rule out a commercial one, marketing to children and a commercial focus are not mutually exclusive; and
•By taking ‘collective responsibility’, brands and marketers can, and should, be making a positive difference to modern childhood.
Candy-coated Marketi...
You easily download any file type for your device.Candy-coated Marketing | Sheena Horgan. I was recommended this book by a dear friend of mine.
