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Export Marketing Strategy: Tactics and Skills That Work

Shaoming Zou, Daekwan Kim




[PDF.xa39] Export Marketing Strategy: Tactics and Skills That Work

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 | #1293357 in eBooks |  2009-05-01 |  2009-05-01 | File type: PDF

||0 of 0 people found the following review helpful.| Excellent!!|By JUSTIN LYNN|I blink and this book was at my door.Excellent!!!Excellent!! Thank you!!|0 of 0 people found the following review helpful.| It's a book for school. It's okay. Obviously ...|By Geisele V.|It's a book for school. It's okay. Obviously, a book for school isn't as interesting as a book you choose to read o|From the Inside Flap|This book offers the essential knowledge required for successful export marketing. It addresses such fundamentals as internal assessment of capabilities to engage in international business as well as more advanced topics such as internationa

If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.



You can specify the type of files you want, for your device.Export Marketing Strategy: Tactics and Skills That Work   |  Shaoming Zou, Daekwan Kim. A good, fresh read, highly recommended.

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