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International Business: Challenges in a Changing World

Janet Morrison




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 | #2231555 in eBooks |  2008-11-24 |  2008-11-24 | File type: PDF

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"Janet Morrison's widely respected writing and clarity of organisation are evident once again in this excellent book. With just the right depth and breadth, the text will serve as a superb core textbook for undergraduates or as the perfect primer at


This fresh new text introduces IB from a truly global and contemporary perspective. Packed with case studies drawn from an impressive spectrum of countries, International Business enables students to link theory with practice and encourages critical thinking. Particular emphasis is placed on key issues such as the growing role of SMEs and entrepreneurship in IB, ethics, CSR, corporate governance and global warming.



You easily download any file type for your device.International Business: Challenges in a Changing World   |  Janet Morrison. A good, fresh read, highly recommended.

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