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Investor Relations: Principles and International Best Practices in Financial Communications

Anne Guimard




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 | #1223096 in eBooks |  2013-05-21 |  2013-05-28 | File type: PDF

||7 of 10 people found the following review helpful.| Save your money!|By Aristo|A friend bought this book at the NIRI Conference and gave it to me to read (he said he could not get through it). Having studied quite a few books on the subject when I got started in the profession, I was hoping to find something new and exciting - what a disappointment! Honestly - how many more books rehashing the same old do we need on this subje| ||'Anne Guimard clearly understands the true value-creating potential of investor relations. Her counsel is as clear and actionable as her perspective is thoughtful and thought provoking. A must read for anyone new to the craft or for those who realize that the

This practical guide on the theory and practice of Investor Relations combines the art and science of marketing, financial analysis, and financial communications in a single source. It offers expert advice and helpful tips to be used in real business life by corporate executives, financial analysts, students, and anyone competing for capital.



You easily download any file type for your gadget.Investor Relations: Principles and International Best Practices in Financial Communications   |  Anne Guimard. A good, fresh read, highly recommended.

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