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Vertical Price Coordination and Brand Care: Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance (SpringerBriefs in Business)

Dieter Ahlert, Benjamin Schefer




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 | #4318831 in eBooks |  2013-04-03 |  2013-04-03 | File type: PDF

||About the Author||Prof. Dr. Dieter Ahlert: Since 1975, Full Professor of Business Administration at the University of Muenster, Germany. Foundation member of the Marketing Center Muenster (MCM). Director of the Department of Retailing and Network Marketing (IfHM

Competition law regulates anti-competitive conduct by companies in order to maintain market competition. Cartel law can also cause restraints of competition and therefore, the existing regulations should be checked, revised and updated regularly. This book deals with the prohibition of Resale Price Maintenance, which is intensively discussed in Germany at the moment. It provides a new interdisciplinary approach to the topic that emphasizes the empirically obser...

You can specify the type of files you want, for your gadget.Vertical Price Coordination and Brand Care: Interdisciplinary Perspectives on the Prohibition of Resale Price Maintenance (SpringerBriefs in Business)   |  Dieter Ahlert, Benjamin Schefer. A good, fresh read, highly recommended.

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